To advance efforts to build China into an intellectual property (IP) powerhouse, and as the 26th World Intellectual Property Day approaches, the Organizing Committee of the National Intellectual Property Publicity Week has decided to organize the 2026 National Intellectual Property Publicity Week from April 20 to 26, 2026, under the theme “Strengthen IP Protection in Emerging Fields and Accelerate the Development of New Quality Productive Forces.” The relevant matters are hereby notified as follows.

I. General Requirements

Guided by Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, it would be thoroughly implement the guiding principles of the 20th National Congress of the Communist Party of China (CPC) and all plenary sessions of the 20th CPC Central Committee, conscientiously study and implement General Secretary Xi Jinping’s important instructions and expositions on IP work, have a correct understanding of what it means to perform well, comprehensively publicize and showcase the achievements of high-quality development in the IP cause, actively foster the IP cultural concept of “respect knowledge, champion innovation, uphold integrity and the law, and promote fair competition,” and strive to create a favorable public opinion environment for IP. This will provide strong ideological guarantees, powerful spiritual impetus, and favorable cultural conditions for accelerating efforts to build China into an IP powerhouse.

II. Publicity Priorities

(I) Publicizing the guiding principles of General Secretary Xi Jinping’s important instructions and expositions on IP work to better consolidate common ideological foundation. It should be deeply study, publicize, and implement General Secretary Xi Jinping’s important instructions and expositions on IP work, as well as the major decisions and deployments of the CPC Central Committee and the State Council regarding IP work. We will promote systematic research, theoretical interpretation, popularization among the general public, and targeted dissemination, providing in-depth explanations of the great significance, important principles, objectives and tasks, approaches and measures, and key priorities for advancing IP work in the new era. We shall publicize how all regions and departments firmly uphold the working concept that “protecting IP is protecting innovation,” effectively translating the decisions and deployments of the CPC Central Committee and the State Council into tangible outcomes of high-quality development in the IP cause, and fully showcasing the vivid practices through which the Party’s innovative theories are implemented and take root in the field of IP. 

(II) Publicizing achievements in the high-quality development of the IP cause to boost confidence in development. It should be comprehensively publicize and showcase the major achievements and profound transformations accomplished under the Party’s leadership in the IP cause during the 14th Five-Year Plan period, fully reflecting new progress and new results in IP work across all regions and sectors, and conducting positive publicity and public opinion guidance to strengthen confidence and momentum. We shall further highlight the orientation toward high-quality development, guiding all regions and departments to plan and advance IP work for the 15th Five-Year Plan period to high standards. Key efforts will focus on publicizing innovative measures, typical cases, and the progress and results achieved in further advancing the demonstration work for building China into an IP powerhouse and supporting high-quality economic and social development, so as to better guide public expectations, build consensus on development, and strengthen confidence in development.

(III) Publicizing practices of IP protection in emerging fields to stimulate innovation momentum. It should be deeply publicize the relationship between IP and innovative development in emerging fields, clearly explaining the vital role of IP in protecting inventions and creations, promoting industrial innovation, stimulating cultural creativity, and facilitating brand building in emerging fields. We shall publicize the practical explorations and innovative measures undertaken by all regions and departments to strengthen the creation, utilization, protection, management, and services related to IP in emerging fields, promote the improvement of international rule-making on IP in emerging fields, and accelerate the development of new quality productive forces. This will guide all regions and departments to regard the IP system as a fundamental guarantee for incentivizing innovation and to cultivate and strengthen new growth drivers through concrete and effective work outcomes.

(IV) Publicizing the close link between IP and national development and people’s wellbeing to deliver tangible benefits to the people. It should be deeply publicize that “IP protection is closely related to the happiness of people’s lives,” and tell compelling stories about how stringent IP protection enables the public to purchase with confidence, eat with peace of mind, and use products with satisfaction, thereby enhancing people’s sense of gain, happiness, and security. We shall guide all regions and departments to extend IP publicity efforts into enterprises and industrial parks, schools and communities, and rural fields, educating the public on IP laws and regulations, basic knowledge, and services closely related to their immediate interests, and promoting the resolution of urgent, difficult, and pressing concerns of the public in the IP field, so that the fruits of innovation may benefit the people more extensively.

III. Organization and Implementation

All relevant departments and institutions shall strengthen communication and coordination with the Organizing Committee of the National Intellectual Property Publicity Week. Centering on the themes of IP protection in emerging fields and World Intellectual Property Day, and taking into account their respective realities, they shall extensively carry out IP publicity and popularization activities through diverse means, enhancing the relevance and effectiveness of their work and expanding the influence, coverage, and public participation of the Publicity Week nationwide. Strict implementation of the responsibility system for ideological work shall be ensured, with strengthened development of publicity platforms, rigorous review of publicity content, and safeguarding of the correct political direction and public opinion orientation. Officials shall have a correct understanding of what it means to perform well, adhering to seeking truth from facts, pursuing pragmatic results, acting in accordance with objective laws, and improving the effectiveness of publicity efforts. Strict implementation of the spirit of the central Party leadership’s eight-point decision on improving work conduct and its detailed rules for implementation shall be ensured. Requirements for reducing burdens on primary-level units and practicing frugality shall be firmly implemented. Publicity activities shall be conducted with thrift and economy, and formalism shall be firmly avoided. Active efforts shall be made in external publicity to tell China’s IP story well and showcase the image of China as a civilized and responsible major country.