To mark the 26th World Intellectual Property Day, the 2026 Hebei Copyright Publicity Campaign during the Intellectual Property Publicity Week was launched in Shijiazhuang on April 19, jointly organized by the Hebei Provincial Copyright Department and Hebei Publishing & Media Group.

Running through April 26, the campaign will feature diverse activities across the province under the theme “Strengthening IP Protection in Emerging Fields to Accelerate New Quality Productive Forces Development.” Initiatives include copyright awareness programs in schools, communities and enterprises, specialized training seminars, and centralized destruction of infringing and pirated products. The campaign will leverage taxi roof lights, digital billboards in key locations, subway TV screens and mobile text messages to broadcast copyright protection videos and alerts, expanding outreach and public engagement. These efforts aim to enhance public understanding of copyright knowledge, raise protection awareness, and foster a social climate that values knowledge, respects copyrights and encourages innovation.

At the launch ceremony, responsible officials systematically presented Hebei Province’s copyright achievements since the 14th Five-Year Plan period, covering aspects such as copyright protection and promotion system development, administrative copyright protection, and high-quality copyright projects. The event also released the construction outcomes of the Taihang Chain Digital Copyright Service Platform and Hebei Province Digital Copyright Blockchain Platform, along with the 2025 Hebei Copyright Registration Data Report. Authorities announced the list of outstanding units and individuals recognized for investigating major copyright infringement and piracy cases in 2024, while issuing a copyright protection initiative to the public. The ceremony additionally unveiled the 2026 copyright publicity posters and public service announcements.