During the 21st Shanghai International Film Festival, the High-level Forum on the Cultural & Economic Value of Film and the Role of Copyright, organized by the World Intellectual Property Organization (WIPO) in cooperation with the National Copyright Administration of China (NCAC) with the support of the Shanghai Copyright Bureau, was held in Shanghai, China, from June 19-20, 2018. Sylvie Forbin, Deputy Director General of WIPO, attended the forum and delivered a speech on the related issue.

Senior officials from WIPO Headquarters and WIPO Office in China, heads of relevant organizations in South Korea, the Philippines, Cambodia, Thailand, Spain and Vietnam, representatives from international organizations related to the film and television industry, as well as more than 100 representatives from domestic copyright collective management organizations and copyright certification bodies related to foreign countries jointly discussed the successful experience of promoting the economic and cultural value of the film industry by countries along the Belt and Road through improving copyright system and strengthening copyright protection. They also discussed the relationship between film and copyright, film and the creative economy. They agreed that under the international legal framework, effective copyright protection could boost the prosperity of the film industry. They also exchanged views on the benefits of promoting the early entry into force of the Beijing Treaty on Audiovisual Performances. Yu Cike, Director General of Copyright Department of NCAC, and Xu Jiong, Director of Shanghai Municipal Press and Publication Bureau (Shanghai Copyright Bureau) attended the forum and delivered speeches.

Sylvie Forbin, Deputy Director General of WIPO, delivered a speech.

Yu Cike, Director General of Copyright Department of NCAC, made a speech.

Xu Jiong, Director of Shanghai Municipal Press and Publication Bureau (Shanghai Copyright Bureau), delivered a speech.

Zhang Pimin, Vice President of the China Alliance of Radio, film and Television and President of the China Film Foundation, gave a speech.

Mike Ellis, President and Managing Director of Motion Picture Association (MPA)’s Asia Pacific operations.

Tang Zhaozhi, Deputy Director General of Copyright Department of NCAC, presided the opening ceremony of the forum.

The opening ceremony of the forum was presided over by Tang Zhaozhi, Deputy Director General of Copyright Department of NCAC. During the two-day forum, Hyeyeon Choi, Deputy Director of Copyright Bureau of the Ministry of Culture, Sports and Tourism of ROK, Mary Diño, President and CEO of Film Development Council of Philippines, Jose María Montes, Vice Chairman of the Societies’ Council for the Collective Management of Performers’ Rights (SCAPR), Ren Zhonglun, Party Secretary and Chairman of the Shanghai Film Group, Wu Guanyong, Chairman of Firstbrave Group, and Zhou Yanhong, singer and actress conducted in-depth discussions on the related issues. During the forum, the organizer also led some foreign representatives to visit Shanghai Media Group (SMG) and China Literature. They exchanged views on promoting cooperation in copyright and related rights between countries along the Belt and Road.

Author：Lai Mingfang

Updated: June 21, 2018